Ignorance is just the underlying factor. I think beyond Twitter and social media promotion, It's high time we encourage REAL-TIME #steem projects that will touch lives, even lives of the elderly and non-internet users. A community such as @Steemchurch is doing such in some nations - Nigeria, Venezuela and Ghana. We could do more so that people can feel the impact of the #steem blockchain beyond their devices. Truly, #steem has great potentials.