it's a lot simpler than this. when a company is as small as steemit, and both the CTO and CEO crawl under their desks and hide out from people like me trying to have a conversation about the business on linkedin, then it means they are not the right team to take this to the next level.
some times the guys that get it from alpha to beta are not the same guys that get it to the mass market (actually most of the time)