You would think that driving more traffic to Hive would be beneficial to the author's own self interest which would lead to more rewards so there is some point to what you are saying and I think the author will likely take note of this.
Try not to go negative though. Compared to a lot of other content you could find many other posts to take issue with before this.
I do look at other posts too so it's not like I have a personal issue with this one or it being about the content.