10 Key Performance Indicators For Digital Marketers
Put a scenario in mind. One phone call and the person you ask for a report from the employer. You ever done all of your marketing efforts will turn him into a report, but you don't know what to do. Here is your report with 10 key performance indicators in a manner you can prepare it fast and exciting.
1. Sales Revenues
Your marketing efforts will show sales revenue for your first job necessarily to be able to prove that a performance indicator must be present. Focus on what each no matter your success or your failure is an important criterion to show the proceeds of the sale. Reports that do not offer much data will not make sense. You offer that have led to increases in the earnings of the reports shall demonstrate. This point is easily visible from the difference between the useful studies the studies useless.
2. The Amount Of The Cost Per Claim
When you examine the cost per claim is what is the amount of incoming requests? The increase in demands for marketing how much influence your work has had? What is the cost of these studies? The cost of Marketing, you must create a table that shows the balance of claims and earnings.
With the amount you have invested in the campaign, you must establish a good balance between return. As a marketer your first job is to find which method worked. You will receive on your investment income through the internet site we must give priority to investments in this case your point. On the other hand, the investments you have made in different fields observed by observing a good balance between investment and return, you must determine the ideal marketing platform for your business and the method.
3. Use The Time Value Of The Customer
She's spending more time with your brand if a customer is so valuable to you. Subscriber loss what are your figures? What do you do to prevent subscriber loss? Surely you must know the amount of subscriber loss, and should work actively to reduce it. Subscriber to reduce the loss, you should get to know your customers better. Care about customer satisfaction and the customer's product/service availability in your thoughts for you must learn.
4. Return On Investment In Digital Marketing
In the field of online marketing or online marketing, you will have to deal with very large data. The site of the activities of the brand observe, analyze, and reporting should be between your main worthiness. However, you must follow the site traffic is coming from where. You have the tools to analyze the resulting data demand and sales opportunities that will bring you more when you have the opportunity to make improvements. More traffic, means more demand. Conversion rates is the biggest indicator of success you achieve.
5. The Ratio Of Site Traffic Demand
In terms of the ratio of demand when you want to examine traffic to the site you will need to look at four different points. The amount of unique visitors to your site, qualified sales obtained from the transformation of the site, the amount of conversion per visit and amount of important data that you need to browse the source in terms of the conversion status. The campaign for measure each of these data-based reports, you must create.
6. The Amount Of Qualified Sales
If you fit all the criteria of demand, marketing efforts, and has now turned to the sale by the sales team should be treated as qualified sales. If a demand turn into sales if you surely should be returned to the marketing channel and possible reasons should be questioned. The rate of requests that are returned back to the marketing channel that you know is extremely important. However, digital sales in line with marketing studies to know the qualified to identify problems is critical.
7. Configuring The Conversion Rate
Work on your content marketing effective? Performed marketing work to drive traffic to your landing pages work for you? You should try to observe your landing pages and content placements, and not necessarily continuously. Constantly a/b tests to improve conversion rates by performing you should try.
8. Organic Search
Follow you on organic search, or you need to follow four different measurement. The rate of incoming requests through organic searches, the amount of customers you obtain through organic search, keywords and other terms the rate of incoming requests incoming requests made via branding efforts with these four, the rate of measurement value.
Offline SEO and their marketing efforts have an important role here. The factor that brings the demand of your sales search engines or other sources? Or offline marketing that you are performing the work? Content really within your site, products/services does it reflect nature? Consider them and, if necessary, product/service quality would better reflect optimizations that you must perform.
9. Social Media Access
Facebook, Twitter, LinkedIn, or Google+ social media channels such as how visitors do you get? Of these channels, which one brings more visitors to you? Access to social media and identify them according to the data that you obtained in your work must improve.
10. Mobile Traffic
The mobile world is rapidly evolving. This development in the face of us mobile data is of more importance to learning need. Measure mobile conversions, or for which you should be aware that the vehicles should be used. For example, the first mobile compatible theme you can design a site, and you can start to be active in the mobile space.
If you want to prepare a report to present the impact of your marketing efforts, these performance elements should support your report with data using 10 key. These data demonstrate that in the light of the demand and sales of your marketing efforts.