Just read this comment from a BAT employee and see how this project has a future! The full topic you can see here
Im a bat token holder for a long run, i think you should to.
The other consideration is that once the platform is integrated, the user growth pool (UGP) of 300M tokens will begin to be distributed as well.UGP tokens will distribute per user that opts into the platform.As adoption scales, so does token distribution among users and the community as a whole.More importantly, the tokens will be utilized in the platform. With all the speculation and focus on volatility and outside markets, this point is most often lost in the noise.Strength in the token lies with the utility of the token as a means of attention valuation. The more that attention is valued through the utility of the token in the platform, the greater the value for everyone involved. Just having a cleaner slate within the platform is of value.Definitely are some challenges, but wanted to add that to the discussion.The other point, especially when factoring in challenges, is that those who adopt early on all sides of the triangle will most likely see the greatest benefit in the long term. Sure, existing players in current models can sit on the sidelines, but sidelining allows for a more innovative player to realize the potential, fill the void and do so at a time when they may have the greatest opportunity to collaborate in the earlier phases of the platform.(I am on the BAT team, and work at Brave) We are in this for the long haul, and are focused with delivering on the mission laid out in the white paper and elsewhere.Hope this helps!
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BAT I keep that for a very long run ! To the moon !
I had it and made a mistake to get in right after ICO, because everyone dumped. Its starting to normalize on the market now to its true value.