We are eating a lot less meat than we used to, and that's mostly my fault I think.
I need more food to fuel my running, and I started craving fruit and vegetables. indeed my treat after a long run is a fresh fruit salad. (and ice cream)
It's also interesting seeing some of the top ultra runners are wining races on a vegan diet. So you can certainly go for the long haul without meat.
There is something very different about eating meat that has come from a happy and well cared for animal than something farmed in a factory.
You might compare it to the difference between eating fresh juicy fruit and eating cardboard.
We tend to try and keep out meat portions to small amounts of high quality meat, so it is a treat and we enjoy it knowing that for the meat to be this good, the animal had to have been well cared for.
I don't think I'd go fully vegetarian or vegan, but I do think that had been far too much focus on eating meat and meat products in the western world.
I also think that as more alternatives become available, then the easier it will be to dial back meat consumption.
What will we do with all of our sheep then? ;-)
The sheep farmers will have to adjust and find new opportunities.