Egyptian star Mohamed Salah has contributed to raising the brand value of the English club Liverpool in 2018, according to the annual report of Brand Finance, which specializes in pricing the brands of the various football clubs in the world.
Liverpool's brand value rose 33 percent this year from $ 1.204 million to $ 908 million last year, ranking sixth in the list of the most expensive clubs in its brand, instead of ninth place last year.
He added that the Liverpool Club is the second highest increase in the value of the brands of the various football clubs in the world, behind Manchester City, which was crowned Premier League Premier League this season, the value of the brand of the Olympic team by 310 million dollars.
Liverpool have also benefited from the expansion of Anfield, along with an increase in satellite revenue, and the signing of Egyptian star Mohamed Salah, the season's deal in England, to increase the value of his brand.
Egypt's Mohammed Salah won the Premier League Premier League scorer with 32 goals and broke the record for Allan Shearer, Luis Suarez and Cristiano Ronaldo to become the top scorer in the history of the English Premier League in a single season with the 38-round system.