dear arcange the user @theaustrianguy has noticed, that when you google "steem" you are directed to "Steam", since there is no Wikipedia article for "Steem"
he and the german community is writing on Wikipedia articles for the topic 'steem' , since steemit (the dApp) already had an (very biased and short) article, but steem had none, it got deleted again and again but now there is an english, german and even a Spanish one (of course they can be improved).
Do you as a witness maybe have a reach to the Korean or Chinese (according to trend search there is high demand) community? I can see some active users, but I don't can see if they are versed in this technical topic or not. It would help a lot and be beneficial to the growth of Steem and not Steam ^^.