Wasting money on livery and ad space that barely gets seen without any context or a marketing strategy is not marketing.
Hive needs incentives alignment. We need to stop giving away HIVE for free as soon as possible, this means DHF first and rewards pool faster than it's current rate of 0.01% per 250,000 blocks.
After that, we need projects to adopt the protocol in the backend. They'll gobble up Hive power and resource credits to operate.
oh and It's spelled guerrilla marketing by the way, as in guerrilla warfare tactics used in marketing. Not big monkeys. Just thought I'd point that out.