I'd agree with yes to marketing, just better and more efficient ways doing it. Hiring KOLS and Influencer that actually delivers too.
Speaking of marketing not sure if she's paid as a KOL or an influencer to promote Hive https://peakd.com/ghana/@missbitcoin-sv/community-of-hive-in-ghana. I mean she has medium engagement rate over instagram which is a good thing but would also be nice if over her instagram she's also posting her activities wearing hive shirts. If the trip was also sponsored, found no mention of hive whatsoever in her instagram posts 😃 if it wasn't sponsored, that's fine.