I thought about this one while I was at work today: When you watch an ad on TV where does your vision go first? to people's faces. Same with your lcp videos. People look for faces. Provide yours looking friendly and helpful and your lcp will do better than the one with the fancy graphics and layout.
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That is true the first thing Jon said when he saw my lcp "replace the picture with a video and it will convert better" in this area it all comes down to video. 😀
Yep. I have done well with mine, but I want to do some split testing on 2 different videos.
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