You mentioned something that there’s no active listening on the net which is very true. People don’t really care about others. They are just interested in knowing how you are doing physically when they check your posts. The truth is, no one really cares.
Also, people chase clout a lot online and that is why you see some people doing different crazy things that can make people divert the attention to them
No one cares for the most part online, because they don't have skin in the game of others. All they want, is something from others - not to put value in.