In the end, for this type of platform to take off and be profitable, you need to write good Hive articles about it. Without your article, I probably wouldn’t have heard about this platform or been interested in it. Now, I’ll take a look and see what I can do with this information. But it just goes to show that content creation remains the best way to promote a product
Well, they need other marketing tools to reach out to the general public outside Hive to attract new players though :)
Sure, but it's already a great start. Let's not forget that word of mouth remains the best marketing lever since trust comes into play. I'll probably talk about this platform to some friends, just like I did for Splinterlands. And in turn, they might do the same.
Otherwise, apart from having TikTok "influencers" to reach a VERY large audience, I don't see what more can be done in terms of X.