If Wallet creation tokens would be more flexible + reward share like Hive onboard, I think affiliate marketer would give it attention.
IMO Influencer marketing would work the best + guest posts. Agency works most of the time on to high rates and to fewer returns. It will be always compared to eCommerce. That would make the user price expensive.
Funding Esport tournaments can also work. 10k HDB or USD price pool would bring a lot of attention to Hive and it's cheaper as an Agency.
in commercial breaks, there can be " how hive work" videos to show what hive is and how to use it.