It is ridiculous how they have done pre-orders since the Xbox and PlayStation 2 era. That seems to be the first generation where anything of substance was not provided to pre-ordering fans. I can't remember how many times I saw a pre-order on PSOne or Sega Saturn that came with a shirt, related pins, sometimes even a small art book here or there (some of these were store specific pre-order bonuses and may not have been official).
The point is, pre-orders used to mean something. Now they seem like a way for developers/publishers to offset the last bit of development/delivery with fans paying up for a skin that will be available to everyone within a year of the game release, or an icon on their profile (also probably limited time wise, because, why not?).
Even just posters and that. There used to always be some momento that the player got instead of all this digital crap. Now it seems the only way to get something you can actually touch is buy pre ordering the collectors edition.