I have always loved to read your articles, this is also fantastic. Well, from Mr. Josh side of entrepreneural engagement which intend changing business if no tangible result comes out of it after three months, I would say that there's no safe zone anywhere given the rate of competition in every field at the moment and his advise isn't the best for entrepreneurs.
However, I would slightly also disagree with Michiko because business and entrepreneurship should not be based on feelings and emotions since they do not determine how successful one may become. Nonetheless, even as you rightly said, I would also like to add that if success must be attained in business, entrepreneurs must look beyond what they like doing, and focus on goals and limits they wish to attain in business. Nice publication bye.