The prices of bitcoins will have an indirect impact on our efforts as well. When we would be converting our tokens to any of the currencies mapped with fiat then we would certainly feel the heat. We need to hedge these situations well. But overall when we are generating content, the risk of fluctuation in market prices would be a part of our routine too.
What excites me about HIVE and its tribes, is that even if the price fluctuates, we can still exercise purchase orders because we are constantly creating content