Receive warm greetings and a million blessings to all the readers of this community. This time I want to give you my opinion on this issue that of action and words.
we all know them. they are people who spend the day celebrating the potential of things, uniting how beautiful and spectacular everything is ... that they have not done yet. they are advertisers. people with the best intentions and the greatest purposes of action but whose actions remain only purpose. If the world ended up being half what advertisers say it would be, it would surely be twice as good as it would have been.
I do not know if you are a maxianucianteor a miniuciante, but all beautiful made the mistake at one time or another: take the enhancement as if it were already reality.
DON'T COUNT TEN THINGS YOU'RE GOING TO DO. ACCOUNT ONE YOU HAVE ALREADY DONE.
The problem is not advertising, but daring to create a world around it. it is a matter of credibility. there is nothing wrong with being excited about something you think is going to happen. The problem is that if you are getting satisfaction from things that don't end up happening, you are fooling the brain. You are asking him to open a package with the illusion of finding a gift that was not there. And if this happens over and over again, the day will come when your brain is no longer fooled and your credibility with yourself falls apart. If you also make decisions based on unfounded illusions, it can even be dangerous.
for instance:
Antonio owns an aluminum production company. It has a director, a commercial director who considers each potential client and each possibility of sale not as potential, but as if it were real. he is an advertiser. excited about all his actions and potential results from him but without a concrete plan or made, he goes to his boss's office to tell her with enthusiasm.
-Today I have met with a client who is going to make us millions. He needs a million tons of aluminum. It is going to be the operation of the year. It is practically closed.
"So much? Are you sure?"
-Yes. it is impossible to close. and I have several more pending orders still larger than four different companies, which I will close in the next few months.
This effusiveness makes your boss enter that parallel reality and make a series of decisions that are far from the facts. Based on this potential, he resizes the company and incurs a series of expenses and investments that mortgage it. The advertiser's expectations, which were not well founded, are not met and, a few months later, the businessman, unable to assume his debts, is forced to close the company. Over time, Antonio opened a new company. He learned the lesson and this time he hired a commercial director who made estimates of increased sales and customers, but unlike the previous one, these were not based on illusions, but on measured data and fait accompli. every time the commercial director entered his boss's office it was to show her a signed contract. The owner took on mortgages that he was able to cope with without difficulties, the company grew at a rate proportional to his income and ended up being successful.
I hope it is of benefit to all readers. I thank you all for your comments and your votes.
BLESSINGS TO ALL....
leave your comments and your votes ... follow me @ dennys0antunez
In fact, we are not afraid of losing much, which makes us not move a step forward
Some people break this step and do it and guess where they are now ?
Yes, on the list of the world's rich
When you believe yourself you can said anything ahead of time that you are going to do it or count on it.