Why does everyone want Brave Ads?
I understand Most people who use Brave know something of crypto and perhaps this will make them more likely to invest in Hive.
However, if we want to attract users it doesn't really matter since we can advertise it as not primarily a blockchain, but a blogging platform elsewhere. Lots of good content creators can be found on platforms other than hive.
Google ads, Facebook ads, Reddit ads, etc. Are way more effective and can be targeted to certain demographics or keywords.
We could even specifically advertise pages of high quality Hive bloggers (like @joshman) and communities like #arethereanygoodcommunities? to attract content consumers so they don't just see trending junk about Hive itself or crypto and run.
Well, if we're thinking of attracting investors, brave ads is the easiest option. Especially since we won't need to hide the fact that we're a blockchain project and stuff like that.
Google and Facebook ads have many stringent rules and I'm pretty sure that they won't be too in tune with the idea of promoting us on their platforms after they do some digging
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I think you raise 2 concerns.
Why would anyone invest without more quality content and consumers? I'm pretty sure most crypto investors have heard of Hive/Steem. We are one of the loudest communities, especially considering our current rank (we shout like at least a top 30).
The problem is we promote ourselves like 'earn free crypto' as true as it is, we should probably consider a different angle. That's why I suggest focusing on content promotion or blogging and not 'crypto'.
I just think the devs have had more than enough influence and chance. It's sad we aren't even the main blog or forum to use for crypto.
EXACTLY!!! Too much 'investment' and 'get free crypto' and not enough quality content and blockchain social media!! Niches like Crypto, Masses like social media....who will then be weened into Crypto simply by being here and find their way around.
Yup, I think linking the high effort curator blogs that do a decent recap of what they selected or highlighted would be best.
We tried the free crypto. We tried the many dapps. We tried getting influencers. We tried paying copywriters, etc. I'm not saying this is spent, I'm just thinking we need a professional marketing firm that isn't crypto-focused and not a HIVE insider along with advertising.
I think the key here is to think outside of the Hive.
That is also exactly what I just posted on @slobberchops comment in reply to my original comment on this thread. Time to pay for some external professionals. But who will take the bull by the horns and be the one to organise it?
Brave is kind of the low hanging fruit though, and the crypto community at large is kind of an ideal target. I understand they aren't everything, but if you don't have the crypto community energized about your blockchain product, you're probably not going to go very far.