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📅/2 Long-term Content Plan is essential. It organizes workflow, decreases decision-making time & makes it easier to provide content for the Buyer/Reader in all stages of their Journey.


#gmfrens #liotes

📅/3 I talked a bit about the Buyer's Journey in the article as it's one of the thing I learned in the course. There should be content for each stage & each topic: Awareness, Consideration, Decision.

📅/4 To do that, we should generate Buyer Personalities. An imaginary person who shares Goals, Challenges & Likes of the target audience.

I'm trying to do this for my HIVE readers.


#gmfrens #crossculture

📅/5 Seeking Contributers is also something I learned from this. During writing this, I asked #Hivers a question. @ifarmgirl-leo @coquicoin @tonton23 @tsunsica @edb @mehmetfix @les90 have responded.