Part 5/9:
While I initially started selling stickers with a healthy markup—$1-2 for production and selling for $15-20—digital products do offer significantly better profitability. This realization has shifted my mindset toward valuing digital businesses greatly as I explore this new venture.
The Drawbacks of the Digital Market
However, transitioning to the digital space is not without its challenges.
Saturation: Digital marketplaces are notoriously competitive. Competing globally means not just local competitors, but anyone from around the world, increasing the pressure to differentiate my products.
Ease of Copying: In the digital realm, copying products is disturbingly simple. Competitors can replicate designs with minimal effort, potentially diluting original work.