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The speaker highlights a series of influencers and their shameless pitches, making the comparison to infomercials but with no clear distinction of sponsorships. These ads appear almost seamlessly in users’ feeds, catching them unaware and making potential consumers feel like they are being sold to at every turn.
The Fatigue of Endless Marketing
The speaker expresses an understanding that advertising serves a purpose, especially for brands with genuine products. However, with the current influx of influencer marketing, it feels overwhelming. The entertainment and educational content that initially attracted users to these platforms often morphs into lengthy advertisements for next-to-useless products.