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The primary accelerated path to increased income is not through editing more frequently but through maximizing the earning potential of each video you produce. While this sounds straightforward, many editors hesitate to raise their prices due to the fear of losing potential clients. However, it’s crucial to understand that the way you communicate your pricing can significantly influence client perceptions.
Consider this: if a client asks for your rates and you respond directly with a figure, you might encounter resistance and ghosting. Instead of providing a price, the fundamental shift in approach is to emphasize selling a meeting. By cultivating a connection before discussing costs, you can foster trust and likability, making clients more receptive to your pricing.