Part 9/13:
Running a Sustainable Business
Viewing content creation as a business—rather than just a hobby—can shift the creator's mindset from chasing views to focusing on valuable content that resonates with potential customers. This approach encourages deliberate planning, goal-setting, and identification of the unique value one offers, fostering sustainable growth.
Honest Self-Reflection
Creators must regularly assess their motivations for content creation. Recognizing the difference between seeking validation and genuine engagement is essential in establishing a successful online presence. The speaker advocates for a self-reflective approach that assists creators in making informed decisions about their content strategies.