Part 7/9:
Moving on from the mini sticker printer to the electric water gun, he sought to capitalize on products that previously gained popularity in the market. He believed that timing was crucial, and summer presented ample opportunities for hot products like the portable air cooler fan. As he invested time into numerous promotional videos across various platforms, the return on investment remained dishearteningly low with no sales resulting from his efforts.
In retrospect, a critical observation emerged—he had overlooked the importance of customer reviews when building credibility. Had he utilized existing reviews of these products, especially those available on AliExpress, he may have enhanced the likelihood of customer purchases.