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As Blue Sky continues to rise, it finds itself in a competitive landscape alongside other platforms like Meta’s Threads. Rapid accumulation of new users has boosted Blue Sky's daily active users to approximately 3.5 million, considerably narrowing the gap with Threads, which previously boasted five times more active users just weeks ago.
The increase of users on Blue Sky may derive from various influential factors — including Musk’s polarizing political opinions, signaling a possible fundamental shift in user preferences across social media platforms. The desire for an environment free of heavy political agendas is compelling users to explore alternatives to X.