Part 7/11:
The third format is Expert-Based content. This is about solving problems, with creators positioning themselves as knowledgeable guides. For example, Charlie Morgan details the intricacies of starting and growing an agency through straightforward, effective teaching methods. His no-frills approach has brought him significant financial success. The key takeaway here is that while you don’t need to be an industry veteran, having even a small amount of knowledge compared to your audience can be incredibly valuable.