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A Nostalgic Journey Through Bionicle: The Franchise That Saved Lego
In the early 2000s, Bionicle became a phenomenon, capturing the hearts and imaginations of children around the world. For those who grew up during this time, the mention of Bionicle invokes memories of unique characters, intricate stories, and the nostalgic thrill of constructing action figures from LEGO pieces. Let’s take a closer look at how Bionicle transformed from a mere LEGO Technic theme to a groundbreaking multimedia franchise that revitalized the LEGO brand.