Part 5/8:
Cody firmly believes that successful startups do not necessarily need to innovate a brand-new product; instead, they should refine existing models. Market validation is paramount; entrepreneurs should resist the temptation to create “something new” and focus instead on proven models, ensuring that there’s genuine demand before investing time and resources.
Streamlining Processes through Technology
During a recent discussion, Schneider provided insights into practical steps for launching a business, often advocating for tech-enabled approaches. For example, he recommended using tools like Phantom Buster and Hunter.io to extract business data, find leads, and engage in effective cold emailing campaigns.