Part 2/8:
The notion of sticking to a single platform, be it Twitch or YouTube, is becoming increasingly obsolete. It appears that exclusive contracts to stream on a particular platform are fading away, much like dinosaurs. With a landscape that allows for multistreaming, there’s no longer a compelling reason to limit oneself to a singular platform. By streaming on both, content creators can maximize their audience reach and revenue opportunities.
Many discussions around streaming tend to repeat well-known points regarding user engagement and monetization潜力. However, in this instance, we'll examine detailed analytics to demonstrate why the practice of multistreaming should not just be considered, but embraced.