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One of the most critical elements in making a video viral is the thumbnail and title. The right thumbnail serves as the initial hook that attracts viewers, while a captivating title entices them to click. For example, the latest release titled "20 Most Ridiculous Moments in NBA History" employs a cleverly designed thumbnail mimicking a breaking news banner, which piques curiosity.
Since most viewers access YouTube on mobile devices, it's crucial to create thumbnails that communicate effectively without overloading on text. A clear image that conveys the essence of the video is far more effective. Coupled with a succinct title that provokes curiosity, these components set the stage for high click-through rates.