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A pivotal aspect of Diaz’s strategy is the use of Facebook Instant Articles—a feature that allows users to read articles directly within the Facebook app. This format yields the advantage of increased engagement, as readers do not have to navigate away from the platform.
Monetization: How It Works
To monetize content effectively, Diaz emphasizes the importance of joining the Facebook Audience Network, which allows creators to earn revenue by displaying ads in their articles. He shares his firsthand experiences, showing proof of daily income generated from his Facebook pages, with amounts fluctuating significantly and sometimes reaching into the hundreds of dollars.