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With $500, the creator invested in a Silhouette Cameo cutting machine and a small heat press. His initial venture led him to research various printing methods, including sublimation and direct-to-garment (DTG) printing, which helped him broaden his offerings. Through cold messaging local artists and businesses, promoting his work on Instagram and local Facebook groups, he gradually began to receive orders, honing his skills along the way.
As orders picked up, his grandfather's health deteriorated. Despite the emotional toll, his grandfather remained a significant motivating force in his life. He often promised to buy a house for the creator one day, which became a beacon of hope as the t-shirt business flourished.