Part 6/10:
The training outlines a crucial paradigm shift from traditional marketing funnels to a more effective "closed system." The old funnel model involved running ads directly to landing pages—a process that often resulted in dead leads due to a lack of engagement.
Key Problems With Traditional Funnels:
High abandonment rates: 50% of leads might never convert.
Lack of nurturing: Many potential clients aren't ready to buy immediately, resulting in wasted leads.
The new system emphasizes nurturing and engaging leads through a more holistic approach, which includes engaging content and community building.