Part 7/10:
Recruitment: The Heart of the Business Model
Make Wellness’s compensation plan heavily incentivizes recruitment over actual product sales. Participants can earn commissions based not only on their personal sales but significantly from the sales made by those they recruit. Justin Prince himself emphasized the importance of fostering a large downline—illustrated charmingly as a "circle of influence" rather than a pyramid scheme—which perpetuates the potential for unrealistic expectations of financial success based on recruitment efforts rather than product movement.