Part 8/9:
4. Assess Your Schedule
For those just starting or on a tight schedule, producing Shorts may be a more realistic option. It allows for consistent content without the extensive time commitment that long-form videos require.
5. Consider a Hybrid Approach
Combining the two formats can be an effective strategy. Using Shorts to promote your long-form content can lead to effectively cross-pollinating audiences, as long as the branding aligns and the content concepts resonate.