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Despite not surpassing the million-dollar mark in annual revenue, its unique offering has carved out a significant user base. The foundation of income here comes from charging individuals a monthly fee of $19.99 to access potential friends, along with modest earnings from Google AdSense. Through smart SEO practices, including backlinks from reputable sources, RentAFriend has maintained its placement in search results, demonstrating how even a simple directory can thrive through organic traffic if optimized correctly.