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The scheme first caught attention when the duo, alongside other collaborators, introduced several NFT projects boasting enticing returns that attracted numerous unsuspecting investors. These included "Roost Coin," "Vault of Gyms," "Faceless," and "Clout Coin." Many of these projects were heavily promoted on social media and podcasts, further amplifying their reach.
In early 2022, critics began labeling the "Squiggle Scam," a warning sign that would prove prescient as the law began closing in on the accused. The case gathered steam as complaints mounted against the various NFT ventures that left many investors empty-handed and searching for answers.