Part 2/8:
Brad aims to enhance sales on his course focused on color grading using Final Cut Pro. However, upon reviewing his channel, it's clear that his content lacks focus. Brad has videos addressing various topics such as editing speed and equipment setups, but he diverges too far from his main problem—color grading.
The primary issue here is that his videos target vastly different audiences, diluting his channel's appeal. To effectively grow his channel and drive sales, Brad needs to narrow his focus.
Reposition Your Content
Brad should start producing more content that aligns with color grading. Videos tackling this specific issue can help establish him as a go-to resource, increasing audience engagement and sales potential.