Part 5/7:
When addressing the political maneuvering among various parties, Gabriel pointed out that other opposition parties, particularly the DA, are not as severely impacted by their leaders' popularity. The DA benefits from a brand that remains popular, independent of its leader's personal popularity. Thus, despite John Steenhuisen's fluctuating approval ratings, the party itself retains a stronger brand association compared to the ANC, which suffers from Ramaphosa's perceived failures.
This distinction suggests that while the ANC's leadership struggles to maintain voter confidence, the DA could leverage its brand appeal to capture dissatisfied ANC supporters, especially those in the undecided voter group.