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In the days leading up to the official announcement, there were mixed messages from the Cruzeiro camp. Club officials expressed concerns over Gabigol's sudden disappearance, as he was said to be on vacation. While his representatives insisted that everything was proceeding as planned, doubts lingered among the club’s leadership about whether the deal would come through.
The Surprising Announcement
The official announcement came thrillingly late at midnight, transitioning from December 31 to January 1. This strategic timing was unexpected yet masterfully executed. The use of social media platforms, particularly Gabigol's live stream on YouTube, allowed fans to be part of the announcement in real time, enhancing the excitement.