Part 4/10:
The Role of Technology in Real Estate Transactions
Morada focuses on three integral stages of the home-buying journey: first contact with prospective buyers, supporting real estate agents in their sales efforts, and after-sales service to ensure satisfaction and build relationships.
Firstly, the company uses AI to engage potential buyers promptly, answering their queries and providing relevant information about properties, financing options, and neighborhood amenities. This innovative approach helps to alleviate some of the anxiety many face when beginning their home-buying journey.