Part 3/9:
Moreover, Neymar's return to Santos has not gone unnoticed in broader media circles. His embrace of Manu Brau, a significant figure in Brazilian sports, reportedly achieved over 70 million views on Instagram. Across platforms, content related to Neymar has garnered over 500 million views on Instagram and more than 100 million views on TikTok. Such figures illustrate not just Neymar's personal draw but also the vast marketing potential of having him back in Brazilian football.