Part 3/9:
Garden articulated a bold vision for a shift away from the traditional ethos of environmentalism, which he criticized for advocating a “less bad” approach rather than striving for genuine improvement. Drawing on insights from William McDonough’s book, Cradle to Cradle, he emphasized that aiming to be “less bad” generates the same fundamental problems — akin to simply slowing down a car heading toward a cliff instead of reversing direction.