Part 6/9:
Lesser of Two Evils: Highlighting a beneficial practice while ignoring greater harm, like fuel-efficient SUVs.
Worshipping False Labels: Using unverified labels or terms like “vegan” that lack third-party backing.
Sins of the Omission: Failing to disclose critical information about the environmental impact of products.
How Consumers Can Combat Greenwashing
With the increasing prevalence of greenwashing in every product category, it’s crucial for consumers to refine their ability to discern the genuine from the fraudulent. Here are several strategies to consider:
- Apply Skepticism: If a product claims to be environmentally friendly but seems too good to be true, it’s worth investigating further.