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The backlash against the ban was profound, with considerable criticism directed at government officials for the decision. After just two months, the ban was rescinded. Authorities acknowledged that it was not a cost-effective measure during a time of rationing. This rapid reversal highlighted just how much sliced bread had become ingrained in everyday American life, with the public sentiment clearly noting: “they may take our sugar, they may take our meat, but they will never take our sliced bread.”