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"This got so much exposure globally," Hearn said. "When people say it was in your back Garden, that was even crazier." The backyard events allowed Hearn to fulfill his contractual obligations to broadcasters when other sports were shut down, keeping boxing alive during the pandemic.
Expanding the Vision
While the backyard events were a stopgap solution, Hearn sees them as part of a broader vision for the future of boxing. He's envious of the control the UFC has over its talent, with centralized contracts and matchmaking. Hearn wants to bring that level of organization to the fragmented world of professional boxing.