Part 5/5:
One potential solution is to adopt a more balanced approach to marketing, where the league highlights both individual stars and the collective talent of its players. Additionally, the WNBA could look to the LPGA's handling of Caitlyn's pro-am debut as a blueprint for how to create moments that resonate with fans.
Caitlyn Clark's impact extends far beyond basketball, and her potential to transform women's sports is undeniable. The question is whether the WNBA is ready to fully embrace that potential and join Caitlyn on her path to greatness.