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The Struggles and Resilience of Jake: A Fitness Entrepreneur's Journey After a Google Algorithm Change

In a world where digital businesses thrive on visibility and traffic, the sudden drastic decline in Google rankings can feel like a death sentence. For Jake, the mastermind behind an honest fitness gear review site called That Fit Friend, this nightmare became a startling reality when he suffered a staggering traffic drop of 90-95% overnight. What began as a pursuit of his passion, generating approximately $20,000 a month, quickly spiraled into uncertainty and frustration.