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The fire sale has coincided with growing backlash against Wizards of the Coast, a subsidiary of Hasbro responsible for popular franchises like Dungeons & Dragons (D&D) and Magic: The Gathering. The controversy stems from Wizards’ recent actions perceived as dismissive towards the creators and a move towards progressive stances that haven’t sat well with a portion of its fan base. This discord has been exacerbated by incidents involving the use of strong-arm tactics against creators, further alienating long-time supporters of the brand.